Tuesday, July 27, 2010

MINI E #140 generated quite a bit of interest today

It seems I can go for months without anyone noticing anything special about our MINI E and then all the sudden everyone notices it. Today was one of those days. In a two hour period, I had four conversations about the car with curious folks inquiring about range, availability, speed, etc. All four were very excited to see the car and mentioned that getting away from oil and gasoline was something they felt strongly about. Perhaps all the press of late about the Volt and Leaf is helping bring awareness to electric cars. Later on the freeway I got a couple of thumbs up from other vehicles.

I'm always happy to talk about our experience with the car. It's an exciting time for electric vehicles and we're thrilled to play a small part in the testing and rollout of future BMW vehicles.

Last Thursday we attended the local unveiling of the Fisker Karma at the USC Campus in Irvine, CA. It was hosted by Fisker Automotive of Orange County. The car is even more beautiful in person. While it won't be affordable for the average commuter, it's a head turner and will generate a lot of interest once it's out on the road. A video from the Santa Monica unveiling can be viewed here.

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